Worth Magazine, a publication geared toward investors and entrepreneurs, ranks Little Rock as one of the top 10 cities to watch in 2020. New business creation, lower cost of living, and high quality of life highlight some of the things that Little Rock is doing right.
Little Rock is located along the south bank of the Arkansas River in Central Arkansas. The city is the state capital, and best known as the home of Bill and Hillary Clinton. However, there’s a lot more to Little Rock than just politics.
According to Forbes, a secondary city like Little Rock could also be a great place to buy real estate in 2020 as millennials and working-class families move south in search of warmer weather and a more affordable place to call home.
Keep reading to learn why the Little Rock, Arkansas real estate market can be an attractive place to consider investing in 2020.
There are nearly 200,000 people in the city of Little Rock and about 740,000 residents in the metropolitan area. Between 2010 and 2018, the population of Little Rock has increased by 5.9%.
Key Population Stats:
- Little Rock is the 117th-largest city in the U.S. while metropolitan Little Rock is ranked as the 78th-largest metro in the country.
- Population has grown steadily over the last 10 years, most recently increasing by 0.42%.
- The Arkansas Democrat-Gazette notes that the shift from rural to urban living is continuing in Arkansas, due to job growth and economic opportunity.
- Pulaski County (where Little Rock is located) is the largest county in Arkansas and home to nearly 383,000 residents, according to the Gazette.
- County population is projected to reach nearly 450,000 people by 2035, based on research from the Arkansas Economic Development Institute at the University of Arkansas at Little Rock.
A recent article in the Arkansas Democrat-Gazette notes that Little Rock, and both Northwest and Northeast Arkansas are seeing strong job growth. In fact, Little Rock is one of the three corridors in the state that are home to 95% of the jobs in Arkansas.
Key Employment Stats:
- GDP of Little Rock is more than $38 billion, according to the Federal Reserve Bank of St. Louis, and has grown by more than 26% over the last 10 years.
- Job growth in metropolitan Little Rock was 0.8% last year, while unemployment has remained level at 3.3%, as reported by Forbes.
- Research from the University of Arkansas at Little Rock College of Business found that the unemployment rate in Little Rock is running lower than the state-wide average.
- Little Rock Chamber of Commerce projects that finance and insurance, educational services, and health care will be three of the industry sectors creating the most jobs between now and 2027.
- Major employers in Little Rock and Pulaski County include federal/state/local government, University of Arkansas for Medical Sciences, Baptist Health, Little Rock Air Force Base, Arkansas Children’s Hospital, and the Central Arkansas Veterans HealthCare System.
- University of Arkansas at Little Rock and the University of Arkansas for Medical Sciences are the largest universities in Little Rock.
- Little Rock is also home to the University of Arkansas Clinton School of Public Service, Philander Smith College, and Arkansas Baptist College.
- 91.3% of the people in the metro area are high school graduates or higher, while 41.3% hold a bachelor’s degree or advanced degree.
- Interstate highways I-30 and I-40 pass through Little Rock, putting 40% of the country’s population within a 550-mile radius.
- Port of Little Rock is part of a 448-mile navigation channel for barge traffic from the Mississippi River northwest to the east side of Tulsa, Oklahoma.
- The Bill and Hillary Clinton Little Rock National Airport is just three miles from the downtown business district and serves nearly 2.2 million passengers annually with direct flights to 16 major cities including Atlanta, Dallas, Houston, Las Vegas, Los Angeles, and Chicago.
Real Estate Market
The Little Rock real estate market should see sales volume decrease by about 2.6% while home prices rise by 1% in 2020, according to the latest 2020 Housing Market Predictions report by Realtor.com.
Key Market Stats:
- The median listing price of a house in Little Rock is $219,975 while the median selling price is $163,200, according to Zillow (as of January 2020).
- Square foot listing price of a home in Little Rock is $111 vs. $103 per square foot for the greater metropolitan area.
- Home values in Little Rock have increased by about 8.6% since January 2017 based on the Zillow Home Value Index.
- Average days on market is 87.
- During the listing period 10.3% of the houses for sale in Little Rock have a reduction to the asking price.
- 11.5% of the homes in Little Rock have a negative equity vs. 8.2% U.S. average.
- 1.5% of the homes in Little Rock have a delinquent mortgage vs. 1.1% nationally.
- River Mountain and Rock Creek are two of the neighborhoods in Little Rock with the highest median Zillow Home Value Index.
- Westwood-Pecan Lake and John Barrow are two of the neighborhoods in Little Rock with the lowest median Zillow Home Value Index.
Attractive Renters’ Market
Over the last 10 years, the number of renters increased two times faster than the number of homeowners in the U.S., according to RENTCafé.
Of course, the best demographic segments for renters varies from market to market. For example, some areas have a high percentage of retirees as renters while other cities have large percentages of millennial renters.
In Little Rock, the three demographic segments more likely to rent rather than own are single males, single females, and unmarried couples. Added together, these three groups make up nearly 64% of the households in the Little Rock metro area.
Key Market Stats:
- Median rent in Little Rock is $1,150, about the same as average rental rates in the Little Rock metropolitan area (as of January 2020).
- Rents in Little Rock have remained relatively consistent over the last few years, according to RENTCafé.
- 42% of the housing units in Little Rock rent for between $701 and $1,000 per month, while 43% have monthly rents of less than $700.
- The most affordable neighborhoods for renters in Little Rock include Cammack Village, Little Rock City, and Wrightsville where rents range between $785 and $798 per month.
Historic Price Changes & Housing Affordability
Analyzing the historic changes in home prices and housing affordability are two tools that real estate investors use to help forecast the future demand for rental property.
The Federal Housing Administration (FHA) publishes a quarterly report showing the most recent short-term and long-term historical price trends in all markets across the U.S.
According to the most recent FHA 2019 Q3 House Price Index, home prices in the Little Rock metropolitan area have increased by nearly 121% since Q1 2019. Over the past five years, home prices have increased by more than 15% in Little Rock and have grown by 0.77% from the previous quarter alone.
Housing affordability is another metric investors can use to help forecast the current and future demand for rental real estate in Little Rock. The affordability index compares the percentage of annual income needed to purchase a median-priced home in a given market.
Kiplinger recently published its housing affordability report for the top 100 metro areas in the U.S. The firm uses an affordability ranking from 1 to 10, with a ranking of 1 being the most affordable place to buy a home and a ranking of 10 being the least affordable place to own.
When the research firm analyzed the affordability of housing in Little Rock, Kiplinger found that:
- Since the last real estate cycle market peak in May 2006, home prices in Little Rock have increased by 4.7%.
- Since the last real estate cycle market bottom in March 2012, home prices in Little Rock have increased by 6.2%.
- Little Rock has an affordability index of 2 out of 10, meaning the metro area is one of the more affordable places to own a home in the U.S.
Quality of Life
Little Rock has been recognized by Kiplinger as #1 of “10 Great Places to Live," ranked #2 on Moody’s Investors Services “Most Diverse Economy in the Nation," and #6 on Gallup’s “America’s Happiest Cities," according to the City of Little Rock.
Key Quality of Life Stats:
- Forbes ranks Little Rock among the best places for business and careers, job growth, and education with a cost of living 6% below the national average.
- U.S. News & World Report ranks Little Rock as one of the best places to live and to retire in the U.S.
- Metro Little Rock also receives high rankings from U.S. News for value, job market, and overall quality of life.
- Little Rock has a cost of living index of 59.65 and ranks 180th out of 388 cities around the world.
- Main Street Creative Corridor in Little Rock has brought together arts, culture, fine dining and more in an arts-based, mixed-use development.
- Arkansas Arts Center in Little Rock is the state’s largest art museum and includes works by Van Gogh and Rembrandt.
- The Arkansas Travelers, AA professional Minor League Baseball affiliate of the Seattle Mariners in the Texas League, play just across the river in North Little Rock.
Get Out the Map
Where to begin your search? Roofstock created a heat map of Little Rock based on our Neighborhood Rating, a dynamic algorithm that enables you to make informed investment decisions by measuring school district quality, home values, employment rates, income levels and other vital investment criteria.
DARK GREEN: 4-5 star neighborhood
LIGHT GREEN: 3.5-4 star neighborhood
YELLOW: 2.5-3 star neighborhood
ORANGE: 2 star neighborhood
RED: 1 star neighborhood
Ready to invest in the Little Rock housing market? If you haven't already done so, create your free Roofstock account and set up alerts. We'll notify you when we have a Little Rock investment property that matches your search criteria.