New Study Examines The Rising Demand for Single-Family Rentals

Researchers at the University of California, Berkeley’s Terner Center for Housing Innovation just released a new study examining the rise of single-family rentals as well as tenant perspectives. 

The goal of the study was to learn more about how single-family renters are making housing decisions, and how those decisions are shaped by changes in household composition, finances, and perceptions about the benefits of owning relative to renting.

To explore these questions, the Terner Center conducted a national survey of single-family rentals and partnered with Roofstock and the National Rental Home Council (NRHC) to distribute the survey.  

Here are a few key takeaways and interesting highlights at a glance:

  • Single-family detached homes make up more than 62 percent of the housing stock in the United States, with the vast majority located in suburban neighborhoods.
  • People often choose to rent because it offers flexibility and affordability. Survey respondents also cited size, nearby amenities and the ability to have pets as major appeals of renting single-family homes. 
  • 70% of respondents selected “private laundry” as an extremely or very important factor influencing their housing choice, eclipsing all other characteristics in the survey.
  • Many respondents noted the importance of renting as a way to facilitate major life transitions, including aging and/or changes in family composition.
  • Single-family rentals serve a very important part of the market, and provide access to some of the non-financial benefits of single-family homeownership such as more space, safer neighborhoods, and higher quality schools.

Factors that influence rental housing choice

Source: Terner Center for Housing Innovation

The following is a guest post written by the Terner Center introducing the study and explaining some of its key findings.

Tenants living in single-family homes in the United States represent the fastest growing segment in the housing market today, but neither academic literature nor public policy has kept pace with their growing importance. The Terner Center has released a new study seeking to better understand this group of renters, the homes and neighborhoods they occupy and the policies that might better support their success.

Our study presents data on single-family renters living in a range of housing markets across the country. Our first question: why has this market segment grown so fast? In short: a boom in single-family home construction in the early 2000s followed by the recession and foreclosure crisis positioned many families with a need to rent, and many formerly-owned homes with a need for occupants.

But there’s more than just market dynamics at play here. Our research also found that personal circumstances and preferences are driving some of this increase as well: single-family rentals also serve as a good option for families seeking the amenities of a detached home in a suburban neighborhood, but without the commitment or barriers associated with ownership.

"Single-family rentals accommodate a range of housing needs—from a family of four relocating to a new city for a job and wanting to get a 'feel of the landscape' before committing to buy, to a new college graduate who wants the flexibility of renting before 'settling down' but who has a dog and wants a yard, to a family who wants more space and privacy but who can’t afford to buy."

Indeed, many of the single-family renters we surveyed perceive advantages to their current home, citing relative affordability, convenience, flexibility and access to quality neighborhoods.

We also learned that four in five single-family renters hope to become a homeowner within the next five years (and most seek to own a home different from their current residence). Yet it is unclear whether they will be able to make that dream a reality. Though many single-family renters aspire to homeownership, the pathway is just as rife with barriers—from credit challenges to insufficient resources for a down payment—for single-family renters as it is for large swaths of the rest of the population.

In better understanding their needs and preferences, and recognizing the reality that they will likely remain a significant market segment, our paper puts forth several recommendations to develop and implement policies to protect and support the single-family rental population.

As supply constraints and broader market forces continue to put pressure on affordability (among renters and homeowners alike) some strategies like a renter’s tax credit and lease-to-own models could provide short and long-term financial assistance to single-family renters. Meanwhile, strategies to support fair and quality property management—specific to this type of housing typology and renter—will also be increasingly important.

Though this research draws from a relatively small data set, it puts a spotlight on this emergent and under-examined part of the U.S. housing market, and points practitioners and academics alike in the direction of much needed further discussion and analysis.

>>Read the full report here

Next up:

Understanding Renters of Single-Family Houses

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This article, and the Roofstock Blog in general, is intended for informational and educational purposes only, and is not investment, tax, financial planning, legal, or real estate advice. Roofstock is not your advisor or agent. Please consult your own experts for advice in these areas. Although Roofstock provides information it believes to be accurate, Roofstock makes no representations or warranties about the accuracy or completeness of the information contained on this blog.
Blair Franklin


Blair Franklin

Blair is the Content Marketing Manager at Roofstock. She is currently in escrow for her second rental property and loves getting firsthand experience as a real estate investor.

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